According to a recent conference by the Contract Packaging Association, 64% of shoppers will buy a product off the shelf without ever having heard of it and without conducting any prior research at home. Why?
Simple: because the packaging caught their eye. If you’re a frequent reader of our blog, you probably already know how much of an influence packaging can have on your customer base – and chances are, you’ve already taken our advice and upgraded your packaging and seen the results. But why let your shopping bags stand alone, unadorned? Just because you’ve already switched up the exterior of your bags and boxes, doesn’t mean your work is done.
Let’s talk about the 5 reasons that buying tissue paper wholesale, or even just basic printed tissue, can elevate your packaging even further.