by Julie Rotuno | Apr 21, 2022 | Blog, Custom Retail Packaging, General Packaging, Informational
How do you go big with e-commerce packaging when you don’t necessarily have a big budget? The answer isn’t as complex as some sellers assume it should be. In fact, a smart, streamlined e-commerce packaging plan is the best way to smooth out your strategy...
by Julie Rotuno | Mar 15, 2022 | Blog, Custom Retail Packaging, E-Commerce, General Packaging
Packaging isn’t finished until it has an ultraviolet (UV) coating. While it’s easy to think of UV coating as a finishing touch, the truth is that this design element should be a part of the conversation from the start. Is your brand embarking on a...
by Julie Rotuno | Mar 6, 2022 | Blog, Custom Retail Packaging, E-Commerce, General Packaging, Retail Packaging
What should the packaging design process look like? Brands know that packaging is a major force in customer decisions. In fact, more than 72% of Americans say that packaging design impacts buying choices. The challenge for brands is that packaging needs to be more...
by Julie Rotuno | Feb 27, 2022 | Blog, Custom Retail Packaging, General Packaging
You can’t choose the right box unless you know what’s “under the good” of popular packaging choices. The choice often comes down to a die-cut box versus a regular slotted container (RSC) box. While both can be effective, decision-makers still...
by Julie Rotuno | Feb 9, 2022 | Blog, Custom Retail Packaging, Gable Boxes, General Packaging, Retail Packaging
Sample before you commit! This is truly the golden rule of placing a custom packaging order. It even applies when you’re working with a reputable, competent packaging manufacturer to bring your concepts to life. A packaging sample is simply the best way to...
by Julie Rotuno | Jan 24, 2022 | Blog, General Packaging
Time impacts space and cost when it comes to production. That’s why so many brands are making the switch to just-in-time (JIT) packaging inventory management. The concept behind using JIT packaging inventory management works the same as the concept behind using...
