by Julie Rotuno | May 10, 2021 | Blog, Kraft Paper
Sustainable and beautiful, kraft paper is making converts out of countless businesses looking for better packaging options. Deciding that kraft paper is the future of your packaging plan is only the first step. There are endless reasons why making the jump to kraft...
by Julie Rotuno | May 8, 2021 | General Packaging, Recycling, Retail Packaging
Sustainability can’t wait. For brands that utilize retail packaging, the urgency for making sustainable, eco-friendly updates is palpable. In polls, consumers are overwhelmingly voicing their support for brands that utilize eco-friendly practices. Beyond that,...
by Julie Rotuno | May 4, 2021 | Blog, Packaging Ideas
Consumers are grabbing for some very different things in 2021 than they were in 2020, 2019 or 2018. As anyone in the consumer-goods industry knows, packaging strongly influences buying decisions. In a consumer poll conducted by the Paper and Packaging Board, 72...
by Julie Rotuno | May 1, 2021 | Custom Retail Packaging, General Packaging, Packaging Ideas, Retail Packaging
Packaging should tell a story. However, far too many brands leave the pages unwritten because they are only looking at packaging from one angle. For some, the priority is reducing packaging costs. Others only focus on creating the boldest style possible. Others simply...
by Julie Rotuno | Apr 30, 2021 | Blog, Custom Retail Packaging, E-Commerce, General Packaging
Shredded paper is shredding the competition when it comes to providing an affordable, sustainable packing material. Jubilant and whimsical, crinkle cut shred paper is designed to make recipients smile. However, this packaging filler is no joke when it comes to...
