3 Steps to Creating the Perfect Custom Shopping Bag that Attract New Customers

3 Steps to Creating the Perfect Custom Shopping Bag that Attract New Customers

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Before we get started here…did you know that 66% of consumers have purchased a new product solely based on packaging? Talk about an opportunity…

Creating the perfect custom shopping bag can be stressful and challenging. So whether you’re redesigning your current bags, or if you’re in the beginning stages of designing your packaging but just don’t know where to begin, we get it. 

We also know there’s nothing more frustrating than needing help and having to go through an endless phone tree, waiting hours for responses to emails, or being left in the dark about the status of your order. That’s why, at Mid-Atlantic Packaging, we’ve designed our shopping experience so that you get the help you need from our experts every step of the way.

From advice about the shape, size, and type of bag, to input on the actual design process, we’re here for you. Below are 3 simple steps to take when you’re ready to create a new custom retail shopping bag for your business. Learn how the perfect bags can build your brand and attract new customers.

Step 1: Consider The Costs

When effectively evaluating the cost of your customized shopping bags, you want to make sure you’re taking everything into consideration. There are several steps required to get your bags from your brain to your boutique, and it can be easy to accidentally leave things out!
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Remember to factor in the cost of:

  • the design process
  • the creation of new printing plates
  • shipping
  • minimum purchase quantities
  • the cost of the bags themselves

Evaluate the cost-efficiency of the size of your order, too. Will it save you money to place a larger order now if you plan on keeping the same custom shopping bag design for a few seasons, or should you order in smaller quantities if you think you may want to change it up?

Step 2: Consider Your Timeline

Be sure to be honest with yourself – and with the salesperson helping you with your order – about when you need the bags to arrive. It’s always a good idea to give yourself more time than you think you need to begin the process of designing, and then ordering, your retail shopping bags.
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What to think about:

  • are the type of bags you want currently in stock?
  • how long will a back order take to arrive?
  • how long will delivery take?

Make sure you’ve informed your design team of any deadlines you have in place, so that revisions to your logo or bag designs aren’t put in place at the last minute, potentially delaying your order time.

At Mid-Atlantic Packaging, we’re committed to getting you your items as soon as possible. We’ve worked to save you time by creating a “one stop shopping experience” where you can get design input, expert help on deciding which type of bag is best for your products, and if needed, guidance from a sales representative who will keep you posted on the status of your order every step of the way!

Step 3: Consider The Bag Itself!

We understand that, unless you work in the packaging industry, you may not know a lot about how to select the bag type, size, and dimensions that will work best for you. You may even have questions about the design itself.

For your convenience, we’ve listed the formulas for determining bag dimensions with a diagram on our website, and of course, our representatives are available by telephone, email, or even online chat to help you figure it out.

We want to get to know your brand and the people behind it so we can create custom shopping bags with logo prints that will exceed your expectations. We evaluate your needs and work with you so you can achieve your packaging goals. We can even print ribbons, bows, and gift cards so you can go the extra mile. We know what it takes to make sure you’re happy with the design, and we send an electronic proof before you make a custom order, so you can be confident that you’ll love how your bags will look.

Mid-Atlantic Packaging is here to take the anxiety and guesswork out of upgrading or creating your custom retail shopping bags. For more information about how our process works, or to speak with a customer service representative or packaging expert, feel free to browse through our website or reach out to us. We’re proud to be a part of a process that keeps our customers empowered by educating them about the many different ways the customization process works. Why not join us?

 

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